The reasoning behind developing this website is due to redesign of the older one. Here are some problems from the older site:
- Customers didn’t have the scope of checking the current construction status of their properties and payments.
- The previous website was made almost 8 years ago so it’s visual communication wasn’t so clear and strong.
- The company didn’t have the scope where they can upload their projects with detail information and images.
- Customers don’t take any actions or contact them through the website.
The audience for Rancon Developments website is straight-forward to property buyers who willing to buy apartments, flats or real estate properties. This includes customers mostly from Bangladesh and from any other country possibly in the world can be interested in their properties and likely take the action to contact the company for forwarding procedures.